This in turn affects consumer perceptions of product appearance and brand value. As a result, brand owners want to ensure the oxygen scavengers used in their PET bottles maintain efficacy with increasing levels of rPET.

Recycled plastics can be used to create new products across several industries, but one brand owner in particular was looking to incorporate recycled plastics in their consumer applications. reSound REC recycled content formulations helped this brand owner deliver on their sustainability goals.

Coincident with the acquisition of the Clariant Color business in 2020, we branded the collective enterprise Avient—a new name for a new kind of materials company. In 2022, we expanded our materials offering with the acquisition of the protective materials business of DSM, including the Dyneema® brand, the World’s Strongest Fiber™.

Sustainability remains high on the packaging industry’s agenda and eco-friendly solutions that don't add complexity and cost are winners amongst brands, converters and resin suppliers. Make sure the bottles you select as packaging for those products reflect the value of your brands

Rutland has global sales and operations and goes to market with brand names, including Rutland™, PRINTOP™, QCM™ and Union Ink™.   plans to continue marketing with these brands, as well as its own Wilflex™ products, based on customer specification and preference.

ColorMatrix Optica toners and colorants for enhanced recyclability offer aesthetic as well as processing benefits for PET resin during the manufacture and recycling processes, and further downstream for convertors, bottle blowers and brand owners during packaging production.  Make sure the bottles you select as packaging for those products reflect the value of your brands

Those who make UV resistant apparel, outdoor tents and shades also need the colors in their fabrics and fibers to stay fresh over time to promote brand identification and preserve brand image.  

In November, HC360 magazine named PolyOne to its list of Best Ten International Brands. HC360 magazine selected PolyOne as one of the outstanding leading brands committed to promoting the development of China’s plastics industry over the last year.

Phone case brands would be thrilled to offer consumers what they’ve wanted for quite some time in phone case design: white and light-colored cases that stay looking new longer. And using silicone presents its own set of challenges to phone case brands including mold flashing, longer lead times, and supply chain issues.  

New products, industry niches, and brand messages can be overwhelming. We provide targeted solutions and services that speak to your intended audience and reinforce your brand promise.