https://www.avient.com/sites/default/files/2023-10/Stat-Tech TPE - Cable Gromet - Case Study Snapshot.pdf
AU TO M O T I V E M I R R O R &
C A M E R A M A N U FA C T U R E R
C A B L E G R O M M E T
• Electrically conductive
https://www.avient.com/sites/default/files/2021-04/case-study-one-pager-gravi-tech-toothbrush-base.pdf
I TA L I A N M O L D E R &
PA RT P RO D U C E R
L U X U R Y T O O T H B R U S H B A S E
• Density 4.0 SG
• Low water absorption
• Good mechanical performance
• Chemical resistance to toothpaste and cleaning products
• Worked in close collaboration with customer
to fully understand material requirements
• Provided an alternative to metal with the
processing and recyclability benefits of a
polymer
• Enabled customer to launch innovative new
product into the market winning Red Dot
Design Award
Gravi-Tech™ Density Modified Formulations
KEY REQUIREMENTS
WHY AVIENT?
https://www.avient.com/sites/default/files/2023-04/Chain Extenders for rPET Fibers in Automotive - Application Snapshot.pdf
C A R C O M P O N E N T
M A N U FAC T U R E R
A C O U S T I C A N D T H E R M A L
M A N A G E M E N T S Y S T E M S
• High rPET content without loss of tenacity
• High volume production
• Color options
• Offered a chain extender that supports
stable spinning and maintains fiber tenacity
to help achieve targeted rPET content
• Provided technical support for production
scale-up
• Proposed different color concentrates
suitable for application and polymer grade
Cesa™ Fiber Additives – chain extenders for
recycled polyester (rPET)
KEY REQUIREMENTS WHY AVIENT?
https://www.avient.com/sites/default/files/2023-09/OnColor Laundry Detergent Case Study Snapshot.pdf
L E A D I N G H O U S E H O L D
G O O D S M A N U FA C T U R E R
L A U N D R Y D E T E R G E N T
B O T T L E
• Increase post-consumer recycled (PCR) content to help
meet state minimum standards
• Improve color consistency to achieve global brand
harmony and enhance on-shelf presence
• Raised PCR level to 40% of the bottle weight,
meeting sustainability goals and minimum PCR
content regulations
• Reduced thickness of outer bottle layer by 30%
while increasing opacity, and removed colorant
from middle layer
• Delivered improved color consistency
• Offered cost savings with a concentrated solution
• Deployed on-site scale-up support at all converter
locations
OnColor™ Polymer Colorants –
Super Concentrated Formulation
KEY REQUIREMENTS
WHY AVIENT?
https://www.avient.com/sites/default/files/2023-02/OnColor Water Pitcher Application Snapshot.pdf
L E A D I N G C O N S U M E R
P RO D U C T S O E M
W A T E R P I T C H E R H A N D L E
• Access to the latest colors & effects for inspiration and
assistance with brand aesthetics
• Meet sustainability expectations while maintaining product
and brand integrity
• Accelerate product development timeline to meet
aggressive commercial deadlines
• Offered blue marble effect in Oceanworks PS
• Developed a proprietary blue marble aesthetic
in a recycled PS, meeting brand and
sustainability expectations
• Expedited product development to satisfy
ambitious timeline requirements
• Provided ongoing inspiration and global
support throughout the process
OnColor™ (Remafin™) Polymer Colorants for
polyolefins
KEY REQUIREMENTS
WHY AVIENT?
https://www.avient.com/sites/default/files/2023-12/Avient_ProdStewardship_Policy_Dec_18_2023.pdf
Consider environmental, health and safety impacts into product
design, manufacture, use, reuse, recycling and disposal
https://www.avient.com/sites/default/files/2024-08/OnColor REC Door Panel Case Study Snapshot.pdf
AUTOMOTIVE OEM
I N T E R I O R D O O R P A N E L
• Available for multiple resins and approved OEM colors
• Maintain performance characteristics of traditional raw
materials that use conventional carbon black
• Pass REACH and RoHS requirements
• Retain color consistency and stability
• Provide a Product Carbon Footprint (PCF) calculation that
aligns with ISO 14067:2018
• Provided recycled content formulations that
met all design and engineering goals while
achieving sustainability targets
• Provided effective alternative to materials
using virgin carbon black
• Achieved color stability under xenon arc and
TUV methodology
• Supplied necessary PCF calculation
certified by TÜV Rheinland and aligning with
ISO 14067 requirements
OnColor™ REC Polymer Colorants
KEY REQUIREMENTS
WHY AVIENT?
https://www.avient.com/sites/default/files/2023-05/Maxxam-Vacuum cleaner-application snapshot.pdf
GLOBAL VACUUM
CLEANER BRAND
B A T T E R Y P A C K & C O V E R
• Flame retardance to conform to UL 94 V-0 at 0.75 mm
• Easy to process and high-flow material to meet thin wall
part design
• Offered a UL 94 V-0 certified material to
fulfill specific customer requests
• Achieved excellent impact strength and
good flexural modulus for added durability
• Delivered an injection moldable PP with
high flow to meet thin-wall demands
Maxxam™ FR Flame Retardant Polyolefin
Formulations
KEY REQUIREMENTS
WHY AVIENT?
https://www.avient.com/sites/default/files/2021-10/gravi-tech-tequila-cap-one-page-case-study.pdf
GLOBAL CLOSURES
PRODUCER
T E Q U I L A C A P
• A weighted material that could be injection molded
• A material with evenly distributed weight
• Suitable for over molding with a TPE to be used as a
stopper in a tequila bottle
• Formulated a 2.5 specific gravity weighted
PP material that is FDA approved
• Simplified processing steps and created an
evenly balanced closure that was over-
molded with a TPE
• Expedited development of material to meet
customer deadline
Gravi-Tech™ Density Modified Formulation
KEY REQUIREMENTS
WEIGHT + PROCESSABILITY
LEARN MORE
Copyright © 2021, Avient Corporation.
https://www.avient.com/sites/default/files/2023-03/OnColor Combination MIC Color - Lower Bumper - Application Snapshot.pdf
Microsoft PowerPoint - OnColor Combination MIC Color - Lower Bumper - Application Snapshot
AUTOMOTI VE OEM
L O W E R E X T E R I O R B U M P E R
• Develop a new color for molded-in-color plastics
• Create ‘Wow’ effect without chroming or paint
• Provide metallic aspect with good UV resistance for
exterior part
• Developed new “gris megalithe” color for PP
(AS1) utilizing Avient Design center
• Produced master plaques to showcase new color
• Accelerated testing to certify outstanding
weathering resistance
• Collaborated across the supply chain to optimize
metallic effect in the final part
Smartbatch™ Combination Colorants &
Additives
KEY REQUIREMENTS
WHY AVIENT?