Experts say it’s color. Enhancing polymer materials with colorants can: • Differentiate products • Reinforce branding • Evoke emotions • Add value to a commodity item • Promote safety Creative and effective use of polymer colorants, which come in liquid and solid forms, can have an impact all along the value chain. COMPLEMENTARY SOLUTIONS SMART COLORANTS: MAKING THE MOST OF COLOR SOLID COLORANTS LIQUID COLORANTS Available based on many different carrier resins Clean, easy handling + feeding Designed + engineered for compatible polymer matrix More effective for low letdown ratios Highly accurate dispensing Can be processed at lower temperatures COLOR STRATEGY BEST PRACTICES EXPANDING COLORANT OPTIONS Avoid limiting yourself to either solid or liquid forms, and focus on the requirements of the end application instead • Widen your materials and applications possibilities • Achieve the desired effect for each part • Optimize productivity and system costs by matching the right colorant type to the project ADDING SPECIAL EFFECTS Further differentiate and add value to your products • Examples include: metallic, pearlescent, chrome look, edge glow, sparkle/glitter, neon/fluorescent look, woodgrain/stone/camouflage SELECTING + SIZING COLORANT EQUIPMENT Both liquid and solid colorants can be used in the same production facility • Use the right colorant to significantly impact production and offer improvements in terms of efficiency and quality

Selection guide featuring liquid and solid CFAs Colorants and Additives for Wire & Cable This portfolio includes solid, liquid and high temperature color masterbatches and fluoropolymer color concentrates, plus a range of performance enhancing additives, suitable for use with multiple polymers.

ColorMatrixTM SmartHeatTM RHC is an APR accredited, patent protected, liquid dispersion process aid that reduces the amount of energy required during bottle manufacture and improves recyclability of PET over time. HIFORMER™ Liquid Polymer Processing Aid provides sustainability and production benefits for packaging film suppliers such as longer production runs, reduced energy consumption and reduced waste. Avient’s PCR Color Prediction Service helped L’Oréal simplify overall color development with recycled resin.

HIFORMER™ Liquid-Cast and Blown Film Polymer Hiformer™ Liquid Polymer Processing Aid provided sustainability and production benefits for packaging film supplier OnColor™ Bio Colorants Coffee Capsules

Avient will also showcase its sustainable portfolio of polymer colorants, additives, and services at the conference. This includes Cesa™ Nox A4R Additives for Enhanced Recycling, Avient’s Color Prediction Service, which digitally illustrates the possibilities of post-consumer recycled (PCR) content in solutions, and ColorMatrix™ SmartHeat™ liquid dispersion process aids, which can improve the recyclability of polyethylene terephthalate (PET) bottles. Our colorants and additives can increase the recyclability of plastic packaging without compromising performance.”

Liquid Silicone Rubber Colorants Colorant and additive dispersions that provide enhanced performance and color consistency Specialty Color Dispersions

Rejoin™ Post-Consumer Recycled (PCR) Colorants use PCR content as a carrier resin, allowing for 100% PCR packaging with color for bottles and parts. ColorMatrix™ Smartheat™ RHC liquid dispersion process aids can improve the recycling and sustainability of polyethylene terephthalate (PET) bottles, reduce CO2 emissions, and have minimal impact on final product color or aesthetics. PCR Color Prediction Service illustrates the color possibilities or limitations of certain types of PCR for customers, including polyolefins and PET resins.

Avient’s team of industry experts will showcase colorants, additives, and services aimed at reducing waste, promoting correct sorting and recycling of packaging, achieving high color loadings, and more, including: Hiformer™ Liquid Masterbatches: offer a unique combination of chemistry, engineering, and customizable colorant and additive solutions for the specific needs of the application that encourages top performance, flexibility, and sustainability for packaging that can help reduce overall carbon footprint ColorForward™: an annual color forecasting guide for the plastics industry developed to help brand owners and manufacturers make informed color decisions for new products and packaging

Various colors available for easy identification Colorcoat™ Fiber Color Coating Vectran® Liquid Crystal Polymer

Available in both halogen and non-halogen formulations, they can be combined with colors, including over 2,000 OnColor™ UL 94 Colorants, eliminating extra UL listing approval steps.  They are available in liquid or solid form and can result in 10-20% less plastic needed. Learn more about Avient's colorant and additive solutions for EV charging equipment