It offers a practical way to improve your product’s surface look and feel, adds the possibility for custom color and sensory effects, and works with most substrates. TPEs are available in a wide array of colors and special effects that will amplify their sensory qualities and contribute to brand identity and shelf appeal. Specific TPE colors or textures can serve as a strategic branding tool and can replace expensive secondary painting or adhesion operations to achieve a similar look.

It offers a practical way to improve your product’s surface look and feel, adds the possibility for custom color and sensory effects, and works with most substrates. TPEs are available in a wide array of colors and special effects that will amplify their sensory qualities and contribute to brand identity and shelf appeal. Specific TPE colors or textures can serve as a strategic branding tool and can replace expensive secondary painting or adhesion operations to achieve a similar look.

Further, PolyOne colorants bring the material to life with dynamic colors such as Superhero Blue, Watermelon Red, Limesicle Green, and Awesome Orange. PolyOne's specialty TPE and colorant solutions stand up to the demands of active kids during outdoor play and sports, staying bright and maintaining material performance attributes.

The material’s soft feel, resilience, durability and striking colors, combine help to differentiate the distinctively designed WO|Bone from other dog toys. Low specific gravity allows the WO|Bone to float for water retrieval and play, and the material’s excellent colorability allowed the company to feature the four bright hues of the Ethiopian flag as a market differentiator. In addition to supplying different grades of Dynaflex TPE to WO Design for testing purposes, PolyOne provided color selection expertise.

We’ve seen growth in demand for medical manikins and training models, putting, manufacturers under constant pressure to differentiate and find ways to quickly introduce innovative new products,” said James Petrie, marketing director, PolyOne Color and Additives. Collaborative Custom Color Expertise – Enables manufacturers to offer realistic training experiences by creating custom-tailored skin tones; thermochromatic technology enables model to change color in response to heat or cold, simulating hypothermia, fever or burns; can also be used to design distinguishable looks to drive brand equity

This additive technology can increase shelf life of a product in a container by decreasing the harmful effects of ultraviolet (UV) light on the taste, odor, and color of food and beverages without compromising container clarity. It can be combined with liquid colorant to offer an all-in-one color and barrier formulation with visible light protection up to 595nm.

GEON E7380 WHITE 1205 GEON E7456 WHITE 1426 PP FR 8-6 LMS-1000

PEARL WHITE 555 WHITE 12 PP FR 8-6 LMS-1000

MC-70406PC OFF WHITE MC-71119PE WHITE PP FR 8-6 LMS-1000

Global Color, Additives and Inks Global Color, Additives and Inks Global Color, Additives and Inks