https://www.avient.com/sites/default/files/2020-08/fiber-solutions-business-unit-overview-2020.pdf
Our specialty fiber solutions are commercialized
under our MagiQ™ brand of fiber colorants and
additives, which incorporate Magenta Master Fibers,
IQAP, OnColor™, OnCap™ and ColorMatrix™ Fiber
Colorant Solutions.
MAGIQ
COLORANTS
MAGIQ
ADDITIVES
PET Solid/Liquid Solid/Liquid
PA Solid Solid
PP Solid Solid
TYPICAL APPLICATIONS
• Clothing: apparel, hosiery, pile,
sportswear, socks, stockings, shoes
• Home: upholstery, carpet, furniture, curtains
• Outdoor: awnings, umbrellas,
automobile/boat covers
• Automotive: seat covering, floor systems,
carpeting, headliners, side panels, tyrecords
• Technical: ropes, belts, luggage,
monofilament fishing yarn
• Non-woven: geo-textiles, padding, flooring,
diapers
MAGIQ FIBER COLORANTS
- MASTERBATCH
Commercialized under our global brand MagiQ Fiber Colorants & Additives,
which includes Magenta Master Fibers, IQAP, OnColor and OnCap, our
Masterbatch fiber colorants include black, white, single pigment dispersion
and custom colors, as well as additives and special products.
MAGIQ FIBER
COLORANTS - LIQUID
Part of our MagiQ Fiber Colorants & Additives brand, and manufactured
under ColorMatrix™ Fiber Colorant Solutions, this breakthrough technology
combines advanced liquid color formulations with state-of-the-art, high-pressure
metering equipment to enable late-stage injection of liquid color for spun-dyed
polyester melt.
https://www.avient.com/sites/default/files/2020-08/complet-lft-baseball-bat.pdf
SPORTING
GOODS BRAND
I N J E C T I O N M O L D E D
B A S E B A L L B A T
• Meet BBCOR safety standard for coefficient of restitution
• High stiffness and toughness to hold up to ball impacts
without excessive vibration
• Variable feel, sound, and “sweet spot” for user preference
• Provided a unique solution allowing the bat
to be manufactured with injection molding
instead of thermoset layup process to lower
production cost
• Designed unique two-part barrel and
handle construction which enables tailoring
weight and balance performance to player
Complēt™ Long Carbon Fiber ETPU
Composite
KEY REQUIREMENTS WHY AVIENT?
https://www.avient.com/sites/default/files/2022-10/Wall Partitions Mini Case Study.pdf
W A L L PA RT I T I O N
M A N U FAC T U R E R
F O O D P R O C E S S I N G
E N V I R O N M E N T S
• Decrease growth of microbes on plastic surfaces that
come in contact with food products
• Compatibility with sheet extrusion processing
• Maintain all other functional attributes inherent to product,
such as ROHS, flame retardant standards, and specific
brand color
• Seamlessly incorporated multifunctional additives
for optimal performance in reducing microbe
growth
• Developed custom formulation for complex
processing configurations in sheet extrusion
technology
• Provided expertise in antimicrobial performance,
chemical resistance, flame retardance, and
regulatory product stewardship
Cesa™ WithStand™ Antimicrobial Additives and
Smartbatch™ Combination Colorants and Additives
KEY REQUIREMENTS
WHY AVIENT?
https://www.avient.com/sites/default/files/2023-09/OnColor Laundry Detergent Case Study Snapshot.pdf
L E A D I N G H O U S E H O L D
G O O D S M A N U FA C T U R E R
L A U N D R Y D E T E R G E N T
B O T T L E
• Increase post-consumer recycled (PCR) content to help
meet state minimum standards
• Improve color consistency to achieve global brand
harmony and enhance on-shelf presence
• Raised PCR level to 40% of the bottle weight,
meeting sustainability goals and minimum PCR
content regulations
• Reduced thickness of outer bottle layer by 30%
while increasing opacity, and removed colorant
from middle layer
• Delivered improved color consistency
• Offered cost savings with a concentrated solution
• Deployed on-site scale-up support at all converter
locations
OnColor™ Polymer Colorants –
Super Concentrated Formulation
KEY REQUIREMENTS
WHY AVIENT?
https://www.avient.com/sites/default/files/2024-03/Luxury Closures Application Bulletin_Online.pdf
Please contact Avient for additional information
HOW GRAVI-TECH MAKES THE DIFFERENCE FOR PACKAGING CLOSURES
IN THE LUXURY COSMETICS AND SPIRITS MARKETS
FOR BRAND OWNERS
Create a weighted closure for a luxury brand
product – Gravi-Tech is a high density, injection
moldable material which can be as lightweight as
plastic or up to four times as heavy as aluminum.
https://www.avient.com/sites/default/files/2022-11/Wilflex Epic Rio Ready-for-Use Standard Colors Interactive Color Card.pdf
Access to a premixed offering
of the most popular colors gives printers and
brands the competitive edge.
Wilflex Epic Rio RFU
Standard Colors are brilliant, pure, and true colors
that can dazzle brands and consumers.
https://www.avient.com/sites/default/files/2021-05/2021-colormatrix-quick-guide-to-liquid-color_0.pdf
When it comes to the creative application of color
and special effects in product design and branding,
Avient’s ColorWorks™ centers are a source of ideas,
inspiration and technical guidance.
At four global
ColorWorks centers, teams of experts work to establish
high-impact color concepts at the earliest stages of
product development to help you heighten shelf
impact, differentiate brands, control costs and time-
to-market, and manage color across multiple resins all
around the world.
For product manufacturers ColorMatrix Select
provides:
• Instant on-line development of approved colors
with full visibility of multiple formulation and
pricing options
• On-demand product delivery with virtually no
minimal order value or quantity requirement
• Lean color management
For brand owners managing colors across multiple
products, supplier sites and geographic locations,
color management can be challenging and costly.
https://www.avient.com/sites/default/files/2021-05/2021-colormatrix-quick-guide-to-liquid-color.pdf
When it comes to the creative application of color
and special effects in product design and branding,
Avient’s ColorWorks™ centers are a source of ideas,
inspiration and technical guidance.
At four global
ColorWorks centers, teams of experts work to establish
high-impact color concepts at the earliest stages of
product development to help you heighten shelf
impact, differentiate brands, control costs and time-
to-market, and manage color across multiple resins all
around the world.
For product manufacturers ColorMatrix Select
provides:
• Instant on-line development of approved colors
with full visibility of multiple formulation and
pricing options
• On-demand product delivery with virtually no
minimal order value or quantity requirement
• Lean color management
For brand owners managing colors across multiple
products, supplier sites and geographic locations,
color management can be challenging and costly.
https://www.avient.com/sites/default/files/2024-03/Lawn Equipment Application Solutions_2.pdf
CUTTING EDGE
EQUIPMENT
Explore how polymer formulations elevate the
aesthetics, durability, and performance of lawn
equipment to meet consumer demands and keep
your brand ahead of the competition.
SENSORY EXPERIENCE
Wear Resistance, Noise Reduction,
Low Friction
SOLUTION: Internally Lubricated
Formulations, Thermoplastic
Elastomers, Scratch and Mar
Resistant Additives
POSSIBILITIES: Gears, Gaskets,
Hood Dampers, Seating Systems
STRUCTURAL INTEGRITY
High Stiffness-to-Weight Ratio,
Metal Replacement, Part
Consolidation
SOLUTION: Long Fiber Reinforced
Composites
POSSIBILITIES: Seat Base,
Brake Pedal, Frame, Floor Pan,
Controls
EXTREME PERFORMANCE
Chemical & Fire Resistance,
Extreme Temperature Performance,
Thermal Management, Lightweighting
SOLUTION: Engineered Nylon
Formulations, Flame Retardant
Polyolefin Formulations,
Engineered Polyketone Formulations,
Thermally Conductive Formulations,
Chemical Foaming Agents
POSSIBILITIES: Under-the-Hood
Applications, Electrical Connectors,
Battery Assembly Housings,
Exterior Trim and Equipment
THERMAL MANAGEMENT
Heat Dissipation, Flexible Design
SOLUTION: Thermally Conductive
Formulations
POSSIBILITIES: LED Lights,
Heat Sinks
AESTHETIC APPEAL
Custom Color, Special Effects,
Paint Replacement, Corrosion Resistance,
UV Stability
SOLUTION: Custom Pre-Colored Formulations,
Pre-Colored High-Gloss Thermoplastics,
Solid Color Masterbatches
POSSIBILITIES: Body Panels, Pedals,
Control Grips, Bezels, Brand Elements
TACTILE EXPERIENCE
Soft-Touch Feel, Durable, Wet Grip Performance,
Color Customization, UV Stability, Ergonomic Design, Overmolding
SOLUTION: Thermoplastic Elastomers,
Combination Colorant and Additive Formulations,
Fabric-Effect Colorants and Additives
POSSIBILITIES: Steering Wheel, Switches, Knobs
© 2024, All Rights Reserved
Avient Corporation, 33587 Walker Road, Avon Lake, Ohio USA 44012
https://www.avient.com/products/engineered-polymer-formulations/general-engineered-formulations/lubrione-internally-lubricated-formulations
https://www.avient.com/products/engineered-polymer-formulations/general-engineered-formulations/lubrione-internally-lubricated-formulations
https://www.avient.com/products/thermoplastic-elastomers/tpe-knowledge-center
https://www.avient.com/products/thermoplastic-elastomers/tpe-knowledge-center
https://www.avient.com/products/polymer-additives/visual-enhancement-effects/cesa-scratch-mar-resistance-additives
https://www.avient.com/products/polymer-additives/visual-enhancement-effects/cesa-scratch-mar-resistance-additives
https://www.avient.com/products/engineered-polymer-formulations/high-temperature-polymer-formulations/complet-long-fiber-reinforced-structural-thermoplastics
https://www.avient.com/products/engineered-polymer-formulations/high-temperature-polymer-formulations/complet-long-fiber-reinforced-structural-thermoplastics
https://www.avient.com/products/engineered-polymer-formulations/general-engineered-formulations/nymax-bergamid-polymer
https://www.avient.com/products/engineered-polymer-formulations/general-engineered-formulations/nymax-bergamid-polymer
https://www.avient.com/products/engineered-polymer-formulations/flame-retardant-formulations/maxxam-fr-flame-retardant-polyolefin-formulations
https://www.avient.com/products/engineered-polymer-formulations/flame-retardant-formulations/maxxam-fr-flame-retardant-polyolefin-formulations
https://www.avient.com/products/engineered-polymer-formulations/general-engineered-formulations/edgetek-pke-polyketone-formulations
https://www.avient.com/products/engineered-polymer-formulations/conductive-signal-radiation-shielding-formulations/therma-tech-thermally-conductive-formulations
https://www.avient.com/products/engineered-polymer-formulations/conductive-signal-radiation-shielding-formulations/therma-tech-thermally-conductive-formulations
https://www.avient.com/products/polymer-additives/foaming-agents/hydrocerol-chemical-foaming-agents
https://www.avient.com/products/engineered-polymer-formulations/conductive-signal-radiation-shielding-formulations/therma-tech-thermally-conductive-formulations
https://www.avient.com/products/engineered-polymer-formulations/conductive-signal-radiation-shielding-formulations/therma-tech-thermally-conductive-formulations
https://www.avient.com/products/engineered-polymer-formulations/general-engineered-formulations/custom-pre-colored-specialty-engineered-formulations
https://www.avient.com/products/engineered-polymer-formulations/general-engineered-formulations/artisan-pre-colored-thermoplastics-premium-finishes
https://www.avient.com/products/polymer-colorants/solid-color-masterbatches
https://www.avient.com/products/thermoplastic-elastomers/tpe-knowledge-center
https://www.avient.com/products/polymer-colorants/color-additive-combination-masterbatches/smartbatch-combination-colorants-additives
https://www.avient.com/products/polymer-colorants/color-additive-combination-masterbatches/smartbatch-fabric-fx
https://www.avient.com/sites/default/files/2020-07/rpet-solutions-brochure.pdf
THE CHALLENGES
Improving rPET Quality
• Reduce yellowing, improve color
and assure IV uniformity
Enhancing Bottle Performance
• Improve bottle strength, reduce
acetaldehyde and minimize
thread pulls & blowouts that
cause high scrap rates
Reducing Carbon Footprint
• Reduce energy consumption and
raw material usage while driving
product efficiencies
OUR SOLUTIONS
Aligning our work with sustainability
demands, we address those
challenges for rPET producers,
convertors and brand owners
alike with technologies to improve
both quality and performance,
ensuring the recyclability of plastic
packaging.
Color
degradation;
product
protection
ColorMatrix™ Ultimate™ UV
Light Barrier
APR/EPBP approved
additive to block ultraviolet
light transmission
Protects the product and brand
integrity during storage, transportation
and in the retail environment,
maintaining product quality and
enhancing shelf life.