https://www.avient.com/idea/three-ways-soft-touch-enhances-consumer-products
Today’s TPEs, which offer a vast number of choices in surface feel, texture, compatibility with substrates, and colors and effects, are a practical and cost-effective way for designers to add the sensory experience and ergonomic improvements that are in ever-greater demand by consumers.
Texture, Color, and Special Effects
TPEs are available in a wide array of colors and effects that can amplify their sensory qualities and contribute to brand identity and shelf appeal.
https://www.avient.com/idea/avoid-these-three-mistakes-get-most-color
By ignoring one or the other, processors may also be turning their backs on greater productivity, better color quality, and even innovative special effects.
Sticking to the tried-and-true colors and avoiding special effects or patterns
How to avoid it: Take a serious look at what special effects are available and consider how they might be used to help OEM customers gain market share.
https://www.avient.com/resource-center?document_type=0&industry=0&product_family=84&product_subfamily=0&product_name=0&op=FILTER RESULTS&form_build_id=form-fNS88LG3BRw1MCsEhxqrGzoCcCISeOxlsDfIOUV4Mx0&form_id=resource_filter_form&page=0
Colorant Chromatics™ Metallic Effect Pre-colored Sulfone Colorants provided a non-conductive solution with reduced VOCs and coexisting color and metallic effects
OnColor™ FX Special Effect Colorants
Smartbatch™ Combination Colorants and Additives provided cost effectiveness by combining colorant and UV solutions
https://www.avient.com/resource-center?document_subtype=0&document_type=59&form_id=resource_filter_form&industry=0&op=FILTER RESULTS&product_family=0&product_name=0&page=12
Offered a paint replacement solution with a molded-in-color metallic effect
Optimized metallic effect in automotive bumper
Provided vinyl coating solutions to protect against the effects of harsh weather, and to protect children from potential scrapes and scratches
https://www.avient.com/resource-center?document_type=59&page=12
Offered a paint replacement solution with a molded-in-color metallic effect
Optimized metallic effect in automotive bumper
Provided vinyl coating solutions to protect against the effects of harsh weather, and to protect children from potential scrapes and scratches
https://www.avient.com/news/new-liquid-shimmer-and-frost-colors-polyone-add-style-pet-containers
CLEVELAND – PolyOne today unveiled a new collection of liquid color concentrates for designers and brand leaders that infuse PET containers with shimmer and frost effects.
Created using ColorMatrix™ advanced liquid color dispersions, the new colorants produce effects such as iridescent color movements and unique surface appearance that can enhance brand presence and deliver differentiated shelf impact across beverage, personal care and household product packaging applications.
Caption: InVisiOSM shimmer and frost color effects from PolyOne offer inspirational color and texture ideas for brands, designers and market managers.
https://www.avient.com/products/polymer-colorants/liquid-color-concentrates/mesa-liquid-colorants
Mesa Liquid Colorants answer the need for essential liquid solutions that are consistent and cost effective to use with all common resins.
Cost-effective liquid solution
Full range of opaque and transparent colorants, including special effect colorants such as fluorescent, metallic and phosphorescent
https://www.avient.com/products/polymer-colorants/solid-color-masterbatches/mesa-solid-and-dry-blend-colorants
We offer cost-effective masterbatch or dry colorant solutions in small or large volumes that are compatible with a variety of resins.
Cost-effective solid masterbatch or dry colorant options
Creative colors and special effects
https://www.avient.com/products/polymer-additives/uv-and-light-blocking-additives/colormatrix-lactra-esl
This innovative solution effectively shields dairy products from the harmful effects of visible and LED light, ensuring that the nutritional content, taste, and appearance of liquid dairy products are maintained for up to 3 months.
Learn more on how Avient's innovative dairy packaging solutions can help extend shelf life, block light effectively, enhance bottle performance, and reduce environmental impact.
https://www.avient.com/products/polymer-additives/surface-modifier-additives/cesa-anti-block-additives
These anti-block additives provide great dispersion, optical properties, and efficient antiblocking effects even at low dosing ratios.
OnColor™ FX Special Effects Colorants
Learn how molded-in color can offer the same eye-popping effects of paint at a greater efficiency and lower cost.