Homepage // News Center // Avient to Expand Color Concentrate Capabilities in Vietnam As consumption grows, requirements for high-quality color concentrates are becoming more challenging as well, as top brands focus on novel color solutions. Avient’s enhanced local turnaround for color concentrates will support middle to high end markets with consistent color quality, creative application of special effects, and unique colors to enhance product appeal and match branding requirements.

Color Design These components win by losing the paint and saying yes to molded-in color Advances in molded-in color technologies allow geometrically complex parts to be produced without compromising on color.

Color Design These components win by losing the paint and saying yes to molded-in color Advances in molded-in color technologies allow geometrically complex parts to be produced without compromising on color.

Colorant Chromatics est une filiale de Avient Corporation. Colorant Chromatics  è una società di Avient Corporation. Colorant Chromatics é uma subsidiária da Avient Corporation.

Homepage // News Center // ColorForward™ Forecasts an Eclectic Color Palette in 2026 Avient’s ColorForward™ Color Trend Forecasting Tool for the Plastics Industry Forecasts an Eclectic Color Palette in 2026  The result is a set of twenty color aesthetics that aim to guide and inspire designers and marketers in their color selections for new polymer applications.

Rejoin™ PCR Colorants – allows 100% post-consumer recycled (PCR) packaging by using PCR as a carrier resin. In addition, ColorForward™ 2024, the annual color forecasting guide for the plastics industry, will be on display. With a palette of 20 colors and effects, the guide helps plastic product designers, brand managers, and marketing professionals make more informed color choices.  

Homepage // News Center // New Polymer Colorants Derived from Recycled Content Available from Avient OnColor REC Polymer Colorants can perform comparably to traditional carbon black in plastics. We are excited to announce the launch of OnColor REC Polymer Colorants in response to our customers' growing demand for sustainable colorant options," said Felipe Reichert, Global Marketing Director for Color, Additives & Inks at Avient Corporation.

Coloring at the press is possible, however, color consistency will be more controlled through pre-colored solutions Ease of colorability creates the option to use sustainable colorants with low residuals (less chlorine or bromine) or natural colorant sources Color at the press and pre-colored solutions are possible

Avient to highlight its range of colorants and additives for medical applications at Pharmapack 2025, including its ever-expanding Mevopur™ Healthcare Colorants and Formulations, to help accelerate the development of healthcare products and mitigate the risk of non-compliance Marketing Manager Healthcare Global for Color & Additives in Avient. Standard color ranges — for drug identification and increased speed to market

The end results are a perfect balance of color accuracy, vibrancy and opacity for peak press performance and color design.  As the most opaque color system in the Wilflex range, EPIC Rio maintains color precision and flexibility, and can help screen printers save ink and money by achieving color on press quicker, even with fine mesh-counts. Kevin Romine, Wilflex product manager, commented, “EPIC Rio’s color matches to Pantone color standards are spot on, and they strike a perfect balance between color vibrancy and opacity.