The new masterbatch package produces a special effect that makes every TPE cork look different, with a unique light brown swirl pattern and random black specs. Developed for the first time by the ColorWorks team, this special effect convincingly mimics the look of natural cork. The new masterbatch package from Avient enables us to enter the wine cork market with a Marfran TPE and foaming agent that complies with the necessary food contact requirements and the visual effect of genuine cork.

The challenge lay in bringing that aesthetic to the car’s interior, both effectively and affordably. After reviewing the requirements, the two teams worked to customize a color and additive concentrate using carbon fiber to produce the desired visual effect that would make the interior pillars and headliner look like they were covered in fabric.

Back Home // Products // Polymer Additives // Visual Enhancement Effects A wide range of visual effects, including brilliant metallic, wood grain, granite, pearlescence, and so much more. Visual Enhancement Effects

The most widely-used after print effect is foiling. It also works for both single- and multi-color foil effects. The best thing about this technique, other than the visual effects, is that the same foil can be used for multiple designs.

OnColor™ FX™ Special Effect Colorants Add Appeal with Special Effects  Our OnColor FX Colorants portfolio showcases an ever-expanding range of both visual and tactile offerings that help distinguish products and boost consumer appeal.

Visual Cues TPEs are easy to tint with a wide range of colors and effects, including thermochromatic pigments.

Colorant Chromatics™ Metallic Effect Pre-colored Sulfone Colorants Automotive components: Enhances the visual appeal and durability of interior and exterior parts. Brilliant, metallic effect in gold, silver, and bronze

Provides Visual Clarity for PC Resins Better cost effectiveness with lower dosage Specialty toner for PC materials for premium surface finish, color consistency and better cost effectiveness

OnColor™ FX™ Special Effect Colorants PRODUCT BULLETIN Special effects can help boost the visual appeal of plastic products and parts in many applications. The OnColor™ FX™ Special Effect Colorants portfolio includes a myriad of effects including metallics (e.g., silver, copper), natural look (e.g., wood grain, granit, speckles), gloss and brilliance (e.g., pearlescence, iridescence, frost), high-visibility (e.g., fluorescence, sparkles) and color-changing (e.g., photochromic, thermochromic). APPLICATIONS • Consumer products such as sporting goods, toys, boxes, pet accessories • Packaging bottles, containers and closures • Appliances, electronics and electrical housings • Automotive interior and exterior trim components BENEFITS • Includes a wide range of special effects for increased visual impact and differentiation • Eliminates the need for secondary processing like painting or decorating • Can be combined with performance additives into Smartbatch™ solutions for convenience Copyright © 2024, Avient Corporation.