Discover how thermoplastic elastomers (TPEs) that withstand oils, solvents, and more are helping brand owners and converters create cosmetic packaging that lasts. Materials can influence consumers’ experience with your product, and ultimately, your brand. Chemically compatible TPEs can help brand owners and converters satisfy functional needs and enhance cosmetic packaging applications in three primary ways: 

Brand owners themselves are committing to increased recycled content beyond these regulations. This emerging technology was developed in 2021 and is undergoing testing with major brand owners. In addition, the additive is compatible with many different rPET grades to help brand owners achieve their sustainability targets.

Brand owners themselves are committing to increased recycled content beyond these regulations. This emerging technology was developed in 2021 and is undergoing testing with major brand owners. In addition, the additive is compatible with many different rPET grades to help brand owners achieve their sustainability targets.

Brand owners themselves are committing to increased recycled content beyond these regulations. This emerging technology was developed in 2021 and is undergoing testing with major brand owners. In addition, the additive is compatible with many different rPET grades to help brand owners achieve their sustainability targets.

Brand owners are pledging to significantly increase PCR usage in packaging to meet sustainability targets, but they still need to supply attractive colored products with minimal color deviation. All color-related factors can vary within a brand, making a consistent coloration difficult, time-consuming and costly. The method enables converters and brand owners to achieve a desired target color with stronger pre colored PCRs.

Brand owners are pledging to significantly increase PCR usage in packaging to meet sustainability targets, but they still need to supply attractive colored products with minimal color deviation. All color-related factors can vary within a brand, making a consistent coloration difficult, time-consuming and costly. The method enables converters and brand owners to achieve a desired target color with stronger pre colored PCRs.

In addition, after two years of extensive development and testing, the brand responsible for the world’s strongest fiber™ is again taking performance to new heights, offering brands and media an exclusive preview of its latest breakthrough technology: Dyneema® Woven Composites. Dyneema® is a premium brand of ultra-high-molecular-weight polyethylene (UHMWPE) that is 15 times stronger than steel yet light enough to float on water. Visitors can find the Dyneema® exhibit at stand #1524, where the team is now booking appointments for brands and media from April 15-16. 

By selecting different grades that feature silkiness, grippy feel, or even soft-as-skin qualities, packaging designers and brand owners can convey luxury and brand distinction in both prestige and mass-market product packaging without the constraints and secondary operations that metals require. Our soft-touch TPEs with metallic effects and the latest colors bring together two important sensory aspects—visual and tactile—which strongly influence consumer brand preference.”  Caption: Packaging designers and brand owners can increase shelf appeal and create a richer sensory experience for consumers with TPEs and metallic effects.

The value we provide enables brand owners to drive market share within the food & beverage, household, personal care and healthcare packaging markets.” Advanced liquid color dispersions: New collections of ColorMatrix™ liquid color concentrates help to enhance brand presence and deliver dynamic shelf impact. Authentication technology: Percept™ solutions protect brand equity and defend against potential liability caused by counterfeit products, while helping to control supply chain issues and thwart fraudulent products.

PolyOne fiber colorant and additive solutions now span five brands, including solid masterbatch options for traditional and melt spun fiber from recent acquisitions Magenta Master Fibers and IQAP. All five product lines are offered commercially within the MagiQ™ brand family. PHOTO CAPTION: PolyOne introduces its new brand, MagiQ™ Fiber Colorant & Additive Solutions, at ITMA 2019 in Barcelona, Spain.