https://www.avient.com/sites/default/files/2025-05/Smartbatch Shampoo _ Conditioner OEM Case Study Snapshot.pdf
C O N S U ME R PAC K AG E D
G O O D S C O M PA NY
S H A M P O O & C O N D I T I O N E R
B O T T L E S A N D C A P S
• Achieve a precise color match while ensuring a high
amount of post-consumer recycled content (PCR) in the
inner layer of the bottle
• Reduce development time for quicker approvals and lower
costs, and to enable rapid speed to market
• Used proprietary Color Prediction Tool to
digitally illustrate color possibilities while
developing a customized PCR solution
• Leveraged Avient’s ColorWorks Design &
Technology Center to adjust colors
according to the customer’s specifications
and accelerate commercialization
Smartbatch Combination Colorants &
Additives
KEY REQUIREMENTS
WHY AVIENT?
AVIENT SOLUTION
COLOR DEVELOPMENT + SPEED TO MARKET
LEARN MORE
Copyright © 2025, Avient Corporation.
https://www.avient.com/sites/default/files/2024-05/LeslieSequeira.pdf
Sequeira joined Avient in May 2024, bringing nearly 25 years of experience in information
technology to this role.
Before joining Avient, Mr.
Avient Corporation • 33587 Walker Road • Avon Lake, Ohio 44012 • 440.930.1000 • www.avient.com
https://www.avient.com/sites/default/files/2020-07/case-study-one-pager-custom-pa-grade-led-heat-sink-1.pdf
© 2020, All Right Reserved
Avient Corporation, 33587 Walker Road, Avon Lake, Ohio USA 44012
LIGHTING
MANUFACTURER
H E A T S I N K F O R H I G H P O W E R
L E D
• PA based grade to replace aluminum
• High thermal conductivity ̴ 15 W/mK
• Electrically conductive
• Easy moulding
• Improved light output compared to
alternative materials
• Improved corrosion resistance and
weight reduction
• It gave the customer more design
possibilities and a more cost effective
solution
Customized PA based grade
KEY REQUIREMENTS WHY AVIENT?
THERMAL + ELECTRICAL CONDUCTIVITY
LEARN MORE
AVIENT SOLUTION
LEARN MORE
© 2020, All Right Reserved
Avient Corporation, 33587 Walker Road, Avon Lake, Ohio USA 44012
https://www.polyone.com/products/engineered-polymer-formulations/conductive-signal-radiation-shielding-formulations/therma
Lighting manufacturer
https://www.avient.com/sites/default/files/2024-04/Metallic Effect Sulfone case study.pdf
PTFE Wire insulation
CONSUMER &
AEROSPACE MOLDERS
M E T A L L I C - E F F E C T S U L F O N E
S O L U T I O N
• Metallic appearance
• FDA-food contact compliance*
• Resistant to repeated washing, steam sterilization, and chemical
disinfection cycles
• Easy processing to meet flexible design requests
• Lightweight to support a reduction in carbon emissions
• Created a variety of food contact-approved,
brilliant metallic effect colors such as gold, silver,
and bronze for optimal aesthetics
• Ensured excellent mechanical performance after
repeated steam sterilization and harsh chemical
cleaning cycles
• Offered low MOQ with flexible supply options
Colorant Chromatics and BASF Ultrason®
high-performance polymers in metallic colors
KEY REQUIREMENTS
WHY AVIENT?
AVIENT SOLUTION
LIGHTWEIGHTING + COLORABILITY
LEARN MORE
© 2024, Avient Corporation.
All Rights Reserved * Contact Avient for conditions of use and limitations
https://www.avient.com/contact-0
Consumer & aerospace molders
https://www.avient.com/sites/default/files/2024-01/SmartHeat RHC Application Snapshot.pdf
PACKAGING
CONVERTER
R P E T W A T E R B O T T L E S
• Provided the only reheat additive with APR
Critical Guidance & Bottle-to-Bottle Recognition
• Allowed increased use of rPET with no negative
impact to performance or aesthetics
• Enabled preforms to heat more quickly to
improve cycle times and reduce energy usage
• Set up onsite dosing equipment for customer at
multiple locations and provided technical support
nationally
ColorMatrix™ SmartHeat™ RHC
WHY AVIENT?
AVIENT SOLUTION
INCREASED RPET + PERFORMANCE
LEARN MORE
© 2020, Avient Corporation, All Right Reserved
• Reheat solution that meets APR Design® Recognition for
Critical Guidance
• Increase rPET content used in production while minimizing
yellowing and improving thermal stability
• Greater processability & blowing efficiency for lower
energy consumption
KEY REQUIREMENTS
Copyright © 2022 Avient Corporation.
https://www.avient.com/sites/default/files/2023-01/PCR Color Prediction Service Technology Snapshot 2022_Appliances.pdf
ELECTRICAL
APPLIANCE BRAND
H O U S E H O L D P R O D U C T S I N
R E C Y C L E D A B S A N D P S
• Support to qualify a new raw material sourcing process
• Color prediction feasibility for new material grades
• Color design guidance to maintain brand identity and differentiation
• Color solutions that work with mixed grades of rABS and recycled
polystyrene
• Worked with the brand owner to test multiple
styrenic grades and understand the best fit across
colors and recycled resins
• Supported integration of multiple resin solutions for
the best rendering and aesthetics in rABS and rPS
• Helped approve 7 colors to be launched within the
forthcoming 18 months
PCR Color Prediction Service
KEY REQUIREMENTS
WHY AVIENT?
AVIENT SOLUTION
RAW MATERIAL SOURCING FLEXIBILITY
LEARN MORE
Copyright © 2022, Avient Corporation.
https://www.avient.com/resource-center/services/avient-color-prediction-tool
https://www.avient.com/sites/default/files/2023-09/ColorWorks Body Wash Case_Study_Snapshot.pdf
LEADING CONSUMER
GOODS COMPANY
B O D Y W A S H C A P S
• Lend guidance in using color trending intelligence to
customize 20+ colors for product line rebranding
• Provide fast turnaround on new designs to improve speed
to market
• Navigate development efforts with external design firms and
label manufacturers to ensure visual consistency and brand
identity
• Receive technical support before and during processing
• Delivered over 20 approved custom colors
utilizing market and trend expertise
• Employed both virtual and onsite co-collaboration
sessions for quick turnaround on crucial color
decisions
• Worked with all necessary parties, including
design firms, manufacturers, and internal
engineering team to protect brand integrity
• Provided technical support and expertise to
converter
ColorWorks™ Design & Technology Centers –
West Chicago
KEY REQUIREMENTS
WHY AVIENT?
AVIENT SOLUTION
COLOR MATCHING + SPEED TO MARKET
LEARN MORE
Copyright © 2023, Avient Corporation.
https://www.avient.com/avient-colorworks
https://www.avient.com/sites/default/files/2024-10/Mike Irwin Bio - 2024.pdf
He leads the company’s efforts to drive new business
development and market development, enhance marketing excellence across Avient, and
advance our commercial excellence programs.
Irwin joined Avient in 2024 after a 22-year career at 3M, where he held roles in sales,
global marketing and market development leadership, and P&L responsibility for global
businesses.
Avient Corporation • 33587 Walker Road • Avon Lake, Ohio 44012 • 440.930.1000 •
www.avient.com
http://www.avient.com/
https://www.avient.com/sites/default/files/2024-11/Phil Clark Bio - 2024.pdf
Phil Clark is Senior Vice President, Chief Technology Officer, for Avient Corporation,
the world’s premier provider of specialized and sustainable material solutions and
services.
Clark joined Avient in 2024 from Nouryon, a global specialty chemicals organization
where he served as Chief Technology Officer.
Avient Corporation • 33587 Walker Road • Avon Lake, Ohio 44012 • 440.930.1000 •
www.avient.com
http://www.avient.com/
https://www.avient.com/sites/default/files/2025-01/ColorWorks Sao Paulo Case Study Snapshot _Portuguese.pdf
EMPRESA LÍDER EM
BENS DE CONSUMO
E M B A L A G E M – C U I D A D O S
C O R P O R A I S
• Ofereça um retorno rápido em novos designs para
melhorar a velocidade de lançamento no mercado
• Crie consistência visual e identidade de marca ao navegar
pelos esforços de desenvolvimento com partes externas
• Entregue orientação sobre tendências de cores
• Entregamos mais de 20 cores personalizadas e
aprovadas, utilizando o conhecimento do
mercado e das tendências
• Empregamos sessões de colaboração virtuais e
no local para uma resposta rápida a decisões
cruciais sobre cores
• Trabalhamos com todas as partes necessárias,
incluindo empresas de design, fabricantes e
equipes de engenharia interna para proteger a
integridade da marca
Centros de design e tecnologia ColorWorks
– São Paulo
PRINCIPAIS REQUISITOS
POR QUE A AVIENT?
SOLUÇÃO AVIENT
SUPORTE TÉCNICO
SAIBA MAIS
Copyright © 2024, Avient Corporation.
https://pt.avient.com/avient-colorworks-design-and-technology-centers
Slide 1: Empresa líder em bens de consumo