https://www.avient.com/sites/default/files/2021-04/case-study-one-pager-gravi-tech-toothbrush-base.pdf
I TA L I A N M O L D E R &
PA RT P RO D U C E R
L U X U R Y T O O T H B R U S H B A S E
• Density 4.0 SG
• Low water absorption
• Good mechanical performance
• Chemical resistance to toothpaste and cleaning products
• Worked in close collaboration with customer
to fully understand material requirements
• Provided an alternative to metal with the
processing and recyclability benefits of a
polymer
• Enabled customer to launch innovative new
product into the market winning Red Dot
Design Award
Gravi-Tech™ Density Modified Formulations
KEY REQUIREMENTS
WHY AVIENT?
https://www.avient.com/sites/default/files/2023-04/Chain Extenders for rPET Fibers in Automotive - Application Snapshot.pdf
C A R C O M P O N E N T
M A N U FAC T U R E R
A C O U S T I C A N D T H E R M A L
M A N A G E M E N T S Y S T E M S
• High rPET content without loss of tenacity
• High volume production
• Color options
• Offered a chain extender that supports
stable spinning and maintains fiber tenacity
to help achieve targeted rPET content
• Provided technical support for production
scale-up
• Proposed different color concentrates
suitable for application and polymer grade
Cesa™ Fiber Additives – chain extenders for
recycled polyester (rPET)
KEY REQUIREMENTS WHY AVIENT?
https://www.avient.com/sites/default/files/2023-09/OnColor Laundry Detergent Case Study Snapshot.pdf
L E A D I N G H O U S E H O L D
G O O D S M A N U FA C T U R E R
L A U N D R Y D E T E R G E N T
B O T T L E
• Increase post-consumer recycled (PCR) content to help
meet state minimum standards
• Improve color consistency to achieve global brand
harmony and enhance on-shelf presence
• Raised PCR level to 40% of the bottle weight,
meeting sustainability goals and minimum PCR
content regulations
• Reduced thickness of outer bottle layer by 30%
while increasing opacity, and removed colorant
from middle layer
• Delivered improved color consistency
• Offered cost savings with a concentrated solution
• Deployed on-site scale-up support at all converter
locations
OnColor™ Polymer Colorants –
Super Concentrated Formulation
KEY REQUIREMENTS
WHY AVIENT?
https://www.avient.com/sites/default/files/2021-08/air-fryer-window-one-page-case-study.pdf
C O O K W A R E
M A N U FAC T U R E R
A I R F R Y E R W I N D O W
• Clear, FDA food-contact compliant material that can be run
through a dishwasher
• Able to withstand long-term steam and heat
• Allows injection molding of a complex shape with
aesthetics that convey cleanliness and quality
• Added concentrate to a natural PES
material allowing it to retain clarity and
aesthetics in an FDA-compliant solution
• Enabled material to withstand sterilization
and maintain continuous heat resistance
• Provided a more pleasing appearance that
could command a greater price point due to
perception of higher quality
Colorant Chromatics™ PESU Concentrate
KEY REQUIREMENTS
WHY AVIENT?
https://www.avient.com/sites/default/files/2023-01/PCR Color Prediction Service Technology Snapshot 2022_Appliances.pdf
ELECTRICAL
APPLIANCE BRAND
H O U S E H O L D P R O D U C T S I N
R E C Y C L E D A B S A N D P S
• Support to qualify a new raw material sourcing process
• Color prediction feasibility for new material grades
• Color design guidance to maintain brand identity and differentiation
• Color solutions that work with mixed grades of rABS and recycled
polystyrene
• Worked with the brand owner to test multiple
styrenic grades and understand the best fit across
colors and recycled resins
• Supported integration of multiple resin solutions for
the best rendering and aesthetics in rABS and rPS
• Helped approve 7 colors to be launched within the
forthcoming 18 months
PCR Color Prediction Service
KEY REQUIREMENTS
WHY AVIENT?
https://www.avient.com/sites/default/files/2024-04/Glucose Monitor Case Study Snapshot.pdf
C O N T I N U O U S G LU C O S E
M O N I TO R I N G O E M
C G M S Y S T E M M O N I T O R
• Provide color options that work within a limited existing
pigment set
• Offer regulatory support in achieving approval for new
color formulations
• Shorten development time to gain faster approvals and
realize lower costs
• Offered color options that met desired
aesthetics and moods utilizing the approved
pigment set while creating a distinct color
difference from an existing device
• Provided support in achieving regulatory
approvals, resulting in significant cost and
time savings
• Compressed the timeline through on-site
color visualization, exploration, and
formulation of new colors
ColorWorks™ Design Center, Phoenix, AZ
KEY REQUIREMENTS
WHY AVIENT?
https://www.avient.com/sites/default/files/2025-02/MAXXAM Busbar Carrier EV Battery Application Snapshot.pdf
Automotive OEM
AUTOMOTIVE OEM
B U S B A R C A R R I E R F O R E V
B A T T E R Y
• Non-halogen solution
• Flame performance to UL 94 V-0 @ 1.6 mm, GWFI 960°C
@ 2mm
• Excellent mechanical properties
• Easy to process
• Heat stabilized and high flow properties
• Provide a non-halogenated solution with
increased performance
• Supported our customer throughout the
project with design, regulatory and technical
expertise
• Helped to achieve the rigid requirements of
EV battery applications
Maxxam NHFR Non-Halogen Flame
Retardant Polyolefin Formulation
KEY REQUIREMENTS
WHY AVIENT?
https://www.avient.com/sites/default/files/2024-05/CCG Application Snapshot_Food Tray.pdf
Catering oem
C AT E R I N G O E M
F O O D T R A Y S
• FDA approval for food contact
• Specific color
• Must be able to withstand high heat/sanitization
• Offered the specific desired color
• Food contact grade
• Customizable high-performance solution able to
withstand multiple cleaning cycles with detergents
• Provided commercial, technical, and operational
excellence support
Colorant Chromatics PES Green Color-
Concentrate
KEY REQUIREMENTS
WHY AVIENT?
https://www.avient.com/sites/default/files/2021-06/cp204a-ya-2021-avient.pdf
BHD.
9-3A-1, JLN METRO PERDANA BARAT 1,
TMN USAHAWAN KEPONG UTARA,
52100 KUALA LUMPUR
WP KUALA LUMPUR
A V I E N T C O L O R A N T S M A L A Y S I A
S D N .
https://www.avient.com/sites/default/files/2021-05/dock-shelter-1-page.pdf
LOADING DOCK
SHELTERS
R E I N F O R C I N G S T A Y S
Replacement for steel or composite stays to provide reliable
seal from external environment:
• Withstand repeated flex and twisting, pass rigorous
proprietary flexural testing requirements
• Maintain performance in extreme temperatures
• Enabled repeated twisting and flexing
without failure, up to 90˚ bends, due to
exceptional mechanical properties
• Customized finishing to meet specific shape
and edge surface requirements
• Improved supply reliability with product
manufactured in Montrose, CO
Gordon Composites™ Thermoset Composite
Springs
KEY REQUIREMENTS
WHY AVIENT?