https://www.avient.com/sites/default/files/2023-12/Avient_ProdStewardship_Policy_Dec_18_2023.pdf
As a member of the American Chemistry Council, we have adopted
Responsible Care® Guiding Principles and the Product Safety Code of
Management Practices to guide our efforts in material sourcing,
development and management of our product portfolio throughout the
value chain and life cycle.
Sustainable and ethical management of our products protects our
employees, customers and communities in which we operate, while
maintaining customer confidence in Avient’s materials.
https://www.avient.com/sites/default/files/2020-07/woonkeatmoh_0.pdf
WOON KEAT MOH
Senior Vice President, President Color, Additives & Inks–Americas and Asia
Woon Keat Moh (“Moh”) is senior vice president, president, Color, Additives & Inks, Americas
and Asia regions for Avient Corporation, a premier provider of specialized and sustainable
material solutions and services.
This has included Sales Director for Avient’s Color and Additives
segment in Asia and General Manager of Engineered Materials Asia.
https://www.avient.com/sites/default/files/2024-08/OnColor REC Door Panel Case Study Snapshot.pdf
AUTOMOTIVE OEM
I N T E R I O R D O O R P A N E L
• Available for multiple resins and approved OEM colors
• Maintain performance characteristics of traditional raw
materials that use conventional carbon black
• Pass REACH and RoHS requirements
• Retain color consistency and stability
• Provide a Product Carbon Footprint (PCF) calculation that
aligns with ISO 14067:2018
• Provided recycled content formulations that
met all design and engineering goals while
achieving sustainability targets
• Provided effective alternative to materials
using virgin carbon black
• Achieved color stability under xenon arc and
TUV methodology
• Supplied necessary PCF calculation
certified by TÜV Rheinland and aligning with
ISO 14067 requirements
OnColor™ REC Polymer Colorants
KEY REQUIREMENTS
WHY AVIENT?
https://www.avient.com/sites/default/files/2024-10/Mike Irwin Bio - 2024.pdf
IRWIN
Senior Vice President, New Business Development & Marketing Excellence
Mike Irwin is Senior Vice President, New Business Development & Marketing Excellence
for Avient Corporation, the world’s premier provider of specialized and sustainable
material solutions and services.
Irwin holds a bachelor’s degree in Materials
Science and Engineering from The Pennsylvania State University and an MBA from
Arizona State University’s W.P.
https://www.avient.com/sites/default/files/2025-03/Complet LFT Automotive Steering Column Bracket.pdf
TIER 1
SUPPLIER
S T E E R I N G C O L U M N
B R A C K E T & L E V E R
• Automotive OEM lightweighting initiative
• Trial alternative materials to replace aluminum support
bracket and overmolded steel adjustment lever
• Up to 5,200 Newton load requirements with minimal
deflection allowance
• High stiffness & strength to function similar to metal
• Achieved 50% weight reduction with metal
to composite conversion
• Provided structural design & fiber orientation
consultations along with CAE analysis to
predict performance met requirements
• Shortened manufacturing lead time by
supplying injection molded material solution
Complēt Long Carbon Fiber Nylon Composite
KEY REQUIREMENTS
WHY AVIENT?
https://www.avient.com/sites/default/files/2024-12/2024 Avient Executive Bios_Michael Irwin.pdf
IRWIN
Senior Vice President, New Business Development & Marketing Excellence
Mike Irwin is Senior Vice President, New Business Development & Marketing Excellence
at Avient Corporation, an innovator of materials solutions that help customers succeed
while enabling a sustainable world.
Irwin holds a Bachelor’s degree in Materials
Science and Engineering from The Pennsylvania State University and an MBA from
Arizona State University’s W.P.
https://www.avient.com/sites/default/files/2025-01/Stethoscope Dispersions Case Study Snapshot.pdf
MEDICAL DEVICE
MANUFACTURER
S T E T H O S C O P E S
• Provide a silicone paste colorant dispersion for liquid silicone
rubber (LSR) to use in stethoscope ear tips
• Create a custom-colored vinyl plastisol formulation for
stethoscope tubing
• Harmonize color across materials to meet specific process
and performance requirements
• Deliver effective communication and cross-functional
collaboration
• Offered dependable silicone paste colorants
that allowed for comfort and easy sterilization
• Provided a colored vinyl plastisol to reduce
tackiness and support product longevity
• Collaborated internally to align all materials and
provide color consistency across components
• Supported fast color changes and met quality
specifications through constant communication
and technical expertise
Silcopas Silicone Paste Colorants and
CORE Vinyl Plastisols for Healthcare
KEY REQUIREMENTS
WHY AVIENT?
https://www.avient.com/sites/default/files/2022-03/Edgetek-Positioning system-Application snapshot_0330.pdf
DUAL-BAND
ANTENNA
MANUFACTURER
P O S I T I O N I N G S Y S T E M
• Ceramic replacement
• Miniaturization
• Moldable
• Formulated materials for specific Dk/Df values
• Delivered lower signal loss versus ceramic
• Enhanced mechanical properties and
eliminated secondary processing
• Provided stable dielectric performance during
injection molding process
Edgetek™ Dielectric Constant (Dk) Formulations
KEY REQUIREMENTS
WHY AVIENT?
https://www.avient.com/sites/default/files/2021-01/case-study-one-pager-surround-automotive-ev-connector-charger.pdf
MAJOR TIER 1
SUPPLIER
C O N N E C T O R C O V E R
• EMI-shielding performance at frequencies from 30 MHz up
to 2 GHz
• Excellent dimensional stability
• Must meet robust mechanical property targets including
tensile strength and elongation at break
• Worked in close collaboration with the OEM from
the start of the development process in order to
fully understand their key requirements
• Developed a customized material providing the
required EMI-shielding performance which,
removing the need for secondary metallization
manufacturing processes, reduced cycle time
Surround™ NN- 14 NICF SIP Black
Formulation
KEY REQUIREMENTS
WHY AVIENT?
https://www.avient.com/sites/default/files/2021-12/Archery Cable Guard Application Snapshot.pdf
CABLE GUARD
C O M P O U N D A R C H E R Y B O W
• Consistent quality that withstands extreme outdoor
conditions
• Dimensional stability to improve durability and extend
product life
• Lightweight material for easy customer handling
• Strong, long-lasting quality
• Maintained stiffness and straightness while
upholding performance and aesthetic
specifications
• Provided dimensional stability necessary
for outdoor applications
• High strength-to-weight ratio enabled high
performance without adding significant
weight
Glasforms™ Pultruded Carbon Fiber Rod
KEY REQUIREMENTS
WHY AVIENT?