https://www.avient.com/news/polyone-launches-authentication-technologies-asia-chinaplas-2014
This full-spectrum portfolio of brand protection solutions, launched initially in North America and Europe late last year, is now available in the Asia Pacific region.
Our advanced solutions can help these companies to protect brand integrity while minimizing revenue loss or claims resulting from inferior counterfeit goods.”
Percept technologies include formulation and consultative services to assist manufacturers and brand owners in confidently detecting whether their goods are authentic or are being counterfeited.
https://www.avient.com/idea/top-5-ways-uv-light-blocking-additives-improve-pet-beverage-packaging
Safeguard your Brand
Reducing the risk of quality degradation helps maintain your brand integrity and consumer loyalty while minimizing the possibility of product recalls.
This can help brand owners meet the increasing global demand for healthier drinks with fewer preservatives and stabilizing compounds.
https://www.avient.com/idea/anti-counterfeiting
From clothes and accessory brands to auto manufacturers, electronics manufacturers and even medical device companies, the problem of counterfeit merchandise is growing.
Recently developed brand protection technologies can help give manufacturers the edge they need to protect their products, reduce or eliminate false warranty costs and even expand into new geographic areas with confidence.
Percept™ Brand Protection Technologies
https://www.avient.com/investor-center/news/polyone-expands-specialty-color-portfolio-rutland-acquisition
Rutland has global sales and operations and goes to market with brand names, including Rutland™, PRINTOP™, QCM™ and Union Ink™.
plans to continue marketing with these brands, as well as its own Wilflex™ products, based on customer specification and preference.
https://www.avient.com/company/sustainability/sustainability-report/goals-commitments/about-us
Coincident with the acquisition of the Clariant Color business in 2020, we branded the collective enterprise Avient—a new name for a new kind of materials company.
In 2022, we expanded our materials offering with the acquisition of the protective materials business of DSM, including the Dyneema® brand, the World’s Strongest Fiber™.
https://www.avient.com/products/polymer-additives/reheat-additives-pet/colormatrix-joule-reheat-additive-pet
Sustainability remains high on the packaging industry’s agenda and eco-friendly solutions that don't add complexity and cost are winners amongst brands, converters and resin suppliers.
Make sure the bottles you select as packaging for those products reflect the value of your brands
https://www.avient.com/products/polymer-colorants/liquid-color-concentrates/colormatrix-optica-toners-pet
ColorMatrix Optica toners and colorants for enhanced recyclability offer aesthetic as well as processing benefits for PET resin during the manufacture and recycling processes, and further downstream for convertors, bottle blowers and brand owners during packaging production.
Make sure the bottles you select as packaging for those products reflect the value of your brands
https://www.avient.com/news/polyone-recognized-innovation-and-excellence-china
In November, HC360 magazine named PolyOne to its list of Best Ten International Brands.
HC360 magazine selected PolyOne as one of the outstanding leading brands committed to promoting the development of China’s plastics industry over the last year.
https://www.avient.com/news/polyone-protects-polymer-textiles-sun-letting-colors-and-performance-shine-through
Those who make UV resistant apparel, outdoor tents and shades also need the colors in their fabrics and fibers to stay fresh over time to promote brand identification and preserve brand image.
https://www.avient.com/idea/using-tpes-white-or-light-colored-phone-cases
Phone case brands would be thrilled to offer consumers what they’ve wanted for quite some time in phone case design: white and light-colored cases that stay looking new longer.
And using silicone presents its own set of challenges to phone case brands including mold flashing, longer lead times, and supply chain issues.