https://www.avient.com/news/polyone-showcases-new-solutions-medical-training-models-mdm-west-2014
Percept™ Brand Protection Technology – Authentication technology to protect brand equity and defend against potential liability caused by non-authentic products; enables efficient field identification to thwart counterfieters
Collaborative Custom Color Expertise – Enables manufacturers to offer realistic training experiences by creating custom-tailored skin tones; thermochromatic technology enables model to change color in response to heat or cold, simulating hypothermia, fever or burns; can also be used to design distinguishable looks to drive brand equity
https://www.avient.com/news/avient-launches-new-global-range-plastisol-special-effect-screen-printing-inks
Offered under the new “Avient Specialty Inks” brand, this consolidated portfolio unifies Avient’s highest performing specialty inks to make it easier for customers to access these products globally.
With this initial launch under the new Avient Specialty Inks brand, we are offering all our customers a complete package of the best special effects and additive inks to simplify product selection, making it easier for customers around the world to select and order the right products for their needs,” said Tito Echiburu, general manager, Avient Specialty Inks.
They are compatible for use with all screen-printing plastisol ink brands from Avient, including QCM, Rutland, Union and Wilflex.
https://www.avient.com/sites/default/files/2023-03/2023 Avient Bookmarked Proxy Statement - FINAL.pdf
In July 2020, following our transformational acquisition of Clariant
Color, we branded the collective enterprise as Avient —a new name, for a new kind of materials company.
now Conagra Brands,
Inc.).
Valvoline”), a leading worldwide producer
and distributer of premium-branded automotive, commercial and industrial
lubricants and automotive chemicals, from 2016 until 2018.
https://www.avient.com/news/archives?page=54
Luxury Cosmetics Brands Inspired by PolyOne Sensory Materials and Finishes for Differentiated Package Design
CLEVELAND – Cosmetics brand owners are increasingly seeking new ways to engage consumers by appealing to their senses through luxury packaging.
https://www.avient.com/idea/closing-packaging-loop-post-consumer-recycled-pet
This in turn affects consumer perceptions of product appearance and brand value.
As a result, brand owners want to ensure the oxygen scavengers used in their PET bottles maintain efficacy with increasing levels of rPET.
https://www.avient.com/news/archives?page=73
New PolyOne Technology Improves Brand Protection and Combats Counterfeiting of Consumer Electronics
New PolyOne Technology Improves Brand Protection and Reduces Counterfeits for Consumer Electronics
https://www.avient.com/idea/counterfeiting-how-fight-back
Authentication technologies can help preserve your brand
How do counterfeits affect brands?
Percept™ Brand Protection Technologies
https://www.avient.com/investor-center/news/polyone-expands-specialty-color-portfolio-rutland-acquisition
Rutland has global sales and operations and goes to market with brand names, including Rutland™, PRINTOP™, QCM™ and Union Ink™.
plans to continue marketing with these brands, as well as its own Wilflex™ products, based on customer specification and preference.
https://www.avient.com/company/sustainability/sustainability-report/goals-commitments/about-us
Coincident with the acquisition of the Clariant Color business in 2020, we branded the collective enterprise Avient—a new name for a new kind of materials company.
In 2022, we expanded our materials offering with the acquisition of the protective materials business of DSM, including the Dyneema® brand, the World’s Strongest Fiber™.
https://www.avient.com/products/polymer-additives/reheat-additives-pet/colormatrix-joule-reheat-additive-pet
Sustainability remains high on the packaging industry’s agenda and eco-friendly solutions that don't add complexity and cost are winners amongst brands, converters and resin suppliers.
Make sure the bottles you select as packaging for those products reflect the value of your brands