Home // Consider Adding Soft-Touch Grips for a Competitive Edge There’s a way to check all of these boxes at once by adding a soft-touch, thermoplastic elastomer (TPE) grip. For most consumers, the added ease of use is well worth the extra cost.

Home // Consider Adding Soft-Touch Grips for a Competitive Edge There’s a way to check all of these boxes at once by adding a soft-touch, thermoplastic elastomer (TPE) grip. For most consumers, the added ease of use is well worth the extra cost.

Home // Consider Adding Soft-Touch Grips for a Competitive Edge There’s a way to check all of these boxes at once by adding a soft-touch, thermoplastic elastomer (TPE) grip. For most consumers, the added ease of use is well worth the extra cost.

Home // Consider Adding Soft-Touch Grips for a Competitive Edge There’s a way to check all of these boxes at once by adding a soft-touch, thermoplastic elastomer (TPE) grip. For most consumers, the added ease of use is well worth the extra cost.

Homepage // News Center // Super Tough Nylon Formulations Added to Avient’s Recycled Content Portfolio

SERVICES OVERVIEW COLORANTS & ADDITIVES VALUE-ADDED SERVICES At Avient, our goal is to provide premier colorant and additive technologies paired with world-class services that support our specialized and sustainable solutions. When you work with us, our experts can provide you with additional resources and value-added services that expand your product development and manufacturing capabilities.

Homepage // News Center // Bio-Based TPE for Biopharmaceutical Tubing Added to Avient’s Sustainable Healthcare Solutions

By most estimates, consumers experience roughly 3,000 ads per day, so they can become desensitized to typical marketing messages. Adding sensory branding. While traditional ad messages rely on visuals to showcase a product, sensory branding strategies depend on touch, sound, smell and taste.

Adding a comfortable grip to these products is one way to provide this kind of valuable differentiation in any competitive space. Adding a TPE is an economical way to make an ordinary product stand out and create value for consumers. Research has shown that adding sensory enhancement and aesthetics to these products can attract buyers and can also justify a higher price point.

There are quite a few options in the mineral family, and they not only reduce cost, they can also boost strength when added to a polymer. Added in at volumes ranging from less than 1 percent to more than 70 percent by weight, minerals are typically mined from the earth and then refined to produce uniform particle size distribution. Sometimes, additives such as lubricants and coupling agents are added to mineral fillers to improve dispersion in the compound and strengthen the bond between the mineral and the polymer.