HiFormer™ liquid masterbatch technology can help brand owners and plastic converters optimize the coloration of plastics used in applications ranging from personal care, food and beverage, appliances to construction and toys Artisan™ high-gloss, pre-colored nylon (PA6) formulation provided paint replacement solution to meet brand needs

We’re thrilled to showcase our latest innovations at the Impressions Expo in Long Beach while honoring the legacies of our eight unique screen printing ink brands," said Tito Echiburu, General Manager of Avient Specialty Inks. Avient will showcase over 100 unique prints from Avient Specialty Inks brands, including Wilflex™, Rutland™, Printop™, QCM™, Zodiac™, MagnaColours™, Union Ink™, and Avient Specialty Inks, with a special focus on the following inks: 

As consumption grows, requirements for high-quality color concentrates are becoming more challenging as well, as top brands focus on novel color solutions. Avient’s enhanced local turnaround for color concentrates will support middle to high end markets with consistent color quality, creative application of special effects, and unique colors to enhance product appeal and match branding requirements.

Underwire for Underwear Brand Customized reSound™ BIO TPE provided comfort and bio-derived content for underwire for a famous underwear brand

This guide is created annually to help plastic product designers, brand managers, and marketing professionals make more informed color choices.   Brand owners and designers of packaging and consumer plastic products can use these colors and effects as inspiration to define the aesthetics of their new products and achieve more shelf recognition.  

This can help shorten the time-to-launch of new product ranges, allowing fast and reliable checks prior to initiating sample development and simplifying the overall decision-making process for brand owners and technical colorists.   We were honored to collaborate with major cosmetics brand L’Oréal for their global Redken launch in 2022.

Avient’s recent acquisition of the globally admired brand of Dyneema®, the world’s strongest fiber™, in September 2022 further advances its unparalleled portfolio of advanced composite and engineered fiber materials. The addition of Dyneema® accelerates our evolution into a specialty formulator of sustainable solutions, opening up new opportunities for future growth while building on the Dyneema® brand’s proud heritage of innovation, collaboration, and sustainability,” said Chris Pederson, president, Specialty Engineered Materials at Avient.

reSound™ REC post-industrial recycle (PIR) and post-consumer recycle (PCR) TPEs help brand owners create sustainable end-user products.

reSound™ REC post-industrial recycle (PIR) and post-consumer recycle (PCR) TPEs help brand owners create sustainable end-user products.

reSound™ REC post-industrial recycle (PIR) and post-consumer recycle (PCR) TPEs help brand owners create sustainable end-user products.