PolyOne’s New Website Recognized for Exceptional Customer Experience in Kapost Top 50 B2B Brands Ranking

Creative and effective use of polymer colorants can have an effect all along the value chain, from brand recognition to competitive differentiation and a greater emotional connection with the product.

Is your brand ready to tackle the growing demand for cables with components that are up for the challenge? 

Our logo is the most recognizable element of our brand. To build strong brand recognition, the logo should always be used consistently in the formats listed on the previous pages.

This in turn affects consumer perceptions of product appearance and brand value. As a result, brand owners want to ensure the oxygen scavengers used in their PET bottles maintain efficacy with increasing levels of rPET.

Recycled plastics can be used to create new products across several industries, but one brand owner in particular was looking to incorporate recycled plastics in their consumer applications. reSound REC recycled content formulations helped this brand owner deliver on their sustainability goals.

Brand owners need access to reliable anti-counterfeit measures in order to safeguard their brands, and protect their customers.  How do counterfeits affect brands? All Brands

The textile industry covers a wide variety of applications ranging from apparel and carpets to vehicle upholstery and furniture, and all of these come with a long list of challenges that need to be met by brands and manufacturers. Avient's Wilflex™ brand focuses on total ink room management and we can help you set up an efficient and cost-effective system using screen printing inks that are renowned in the industry for quality, consistency and innovation.

In a market where brand image and health awareness are key buying factors, our pre-tested masterbatches help mitigate the risk of organoleptic influences. We have created a concept for coloring organoleptic-sensitive applications that caps producers and brand owners can rely on to create a positive experience for the consumer.

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