https://www.avient.com/sites/default/files/2023-09/ColorWorks Body Wash Case_Study_Snapshot.pdf
LEADING CONSUMER
GOODS COMPANY
B O D Y W A S H C A P S
• Lend guidance in using color trending intelligence to
customize 20+ colors for product line rebranding
• Provide fast turnaround on new designs to improve speed
to market
• Navigate development efforts with external design firms and
label manufacturers to ensure visual consistency and brand
identity
• Receive technical support before and during processing
• Delivered over 20 approved custom colors
utilizing market and trend expertise
• Employed both virtual and onsite co-collaboration
sessions for quick turnaround on crucial color
decisions
• Worked with all necessary parties, including
design firms, manufacturers, and internal
engineering team to protect brand integrity
• Provided technical support and expertise to
converter
ColorWorks™ Design & Technology Centers –
West Chicago
KEY REQUIREMENTS
WHY AVIENT?
AVIENT SOLUTION
COLOR MATCHING + SPEED TO MARKET
LEARN MORE
Copyright © 2023, Avient Corporation.
https://www.avient.com/sites/default/files/2024-02/EMEA Automotive Case Study Paint Replacement Construction Vehicle _1_.pdf
LEARN MORE
TIER 2 MOLDER
P A N E L F O R C O N S T R U C T I O N
V E H I C L E S
• Transition from painting extruded sheet (3-5mm) to
molded-in color for two different thermoplastics
• UV stability
• Good appearance for visible part
• Expedited approved solution that delivered
the appearance and performance of a
painted part
• Developed formulations for two materials-
PMMA and ABS
• Offered aluminum appearance and required
UV stability
SmartBatch™ FX for Paint Replacement
KEY REQUIREMENTS
WHY AVIENT?
AVIENT SOLUTION
PAINT REPLACEMENT
Copyright © 2024, Avient Corporation
https://www.avient.com/products/polymer-colorants/color-additive-combination-masterbatches/smartbatch-fx-paint-replacement-0
https://www.avient.com/products/polymer-colorants/color-additive-combination-masterbatches/smartbatch-fx-paint-replacement-0
Tier 2 molder
https://www.avient.com/sites/default/files/2021-08/air-fryer-window-one-page-case-study.pdf
COOKWARE
MANUFACTURER
A I R F R Y E R W I N D O W
• Clear, FDA food-contact compliant material that can be run
through a dishwasher
• Able to withstand long-term steam and heat
• Allows injection molding of a complex shape with
aesthetics that convey cleanliness and quality
• Added concentrate to a natural PES
material allowing it to retain clarity and
aesthetics in an FDA-compliant solution
• Enabled material to withstand sterilization
and maintain continuous heat resistance
• Provided a more pleasing appearance that
could command a greater price point due to
perception of higher quality
Colorant Chromatics™ PESU Concentrate
KEY REQUIREMENTS
WHY AVIENT?
Neat PESU Modified
PESU
https://www.avient.com/products/polymer-colorants/high-temperature-color-concentrates/colorant-chromatics-pes/psu/ppsu-color-concentrates-0
https://www.avient.com/sites/default/files/2025-02/Mevopur White Formulation for PCR Well Plates - Case Study_0.pdf
LABORATORY EQUIPMENT
MANUFACTURER
P C R W E L L P L A T E S
• Very high level of TiO2 to prevent “cross-talk” between the wells
during the qPCR fluorescence testing procedure
• Minimized background phosphorescence caused by
agglomeration of TiO2 and/or oxidized (stressed) polystyrene
• Preservation of polystyrene grade properties
• Change control of formulation and manufacturing process
• Robust product quality from batch to batch
• Developed optimally dispersed, ready-to-use
white formulation that maintains adequate signal
transmission, as well as minimizing “cross-talk”
and background phosphorescence
• Optimized the use of general purpose polystyrene
(GPPS) for a good balance between melt flow
and other physical properties, such as stiffness
• Provided comprehensive change control of raw
materials and formulation, with a robust
manufacturing process and quality control under
a third party ISO 13485:2016 certified QMS
Mevopur Healthcare Colorants and Formulations
– pre-colored solution
WHY AVIENT?
https://www.avient.com/products/polymer-colorants/healthcare-colorants/mevopur-healthcare-colorants-and-formulations
Slide 1: laboratory equipment manufacturer
https://www.avient.com/sites/default/files/2020-08/bottle-optimization-brochure-8.5x11.pdf
Polymer science,
industry-leading expertise with
colors and additives, and our
in-house color design service make
us a powerful collaborator during
bottle design, manufacturing,
and product marketing.
With our
color and design support, your bottle can
get noticed quickly.
Design support
• Color consulting
• Special effects colorants
3
• ISBM and multi-layer EBM prototyping
• Testing
• Operations support
REDUCE ENVIRONMENTAL FOOTPRINT
Meet your objectives for environmental responsibility.
https://www.avient.com/sites/default/files/2025-01/OnForce LFT-Truck Foot Pedal-Case study Snapshot.pdf
Heavy Truck manufacturer
HEAVY TRUCK
MANUFACTURER
E X T E R I O R S T E P P E D A L
• Offer pre-color support to achieve an approved silver color
formulation
• Provide a metallic look with good weather resistance and
wear performance for the exterior part
• Shorten development time to gain durability approval
• Offered color options that met desired metal
color and texture, which was different from
an ordinary plastic feel
• Achieved excellent wear performance and
weather resistance, qualifying it to replace
metal
• Provided support in achieving durability
approval, resulting in significant time and
cost savings
OnForce Long Glass Fiber Reinforced
Polypropylene Composites
KEY REQUIREMENTS
WHY AVIENT?
AVIENT SOLUTION
PRE-COLOR + METAL REPLACEMENT
LEARN MORE
Copyright © 2025, Avient Corporation.
https://www.avient.com/sites/default/files/2025-05/Bergamid Crane Control Housing case study snapshot.pdf
INDUSTRIAL EQUIPMENT
MANUFACTURER
H O U S I N G F O R C R A N E
C O N T R O L
• High impact performance, charpy notched > 60kJ/m2
• Part assembly: tight dimensional tolerances ±0.05mm
• Critical weld lines are invisible on the final part
• Red RAL 3020 as branding color
• Color stability during injection
• Offered a nylon (PA66) formulation with high
impact resistance and dimensional stability
• Supported injection trials with field technical
services
• Developed a ready-to-use solution in RAL
3020 with excellent color stability, helping to
reduce scrap rate from >50% to 4%
• Enabled timely production through fast new
developments and samplings
• Offered additional color options
Bergamid Polyamide Formulations
KEY REQUIREMENTS
WHY AVIENT?
HIGH-IMPACT PA66 + COLOR MATCHING
LEARN MORE
Copyright © 2025, Avient Corporation.
https://www.avient.com/sites/default/files/2020-09/stan-tone-pep-et-product-bulletin.pdf
PRODUCT BULLETIN
Stan-Tone™ Colorants
Urethane Paste Colorants (PEP & ET)
Stan-Tone™ PEP polyester urethane paste colorants
are select organic and inorganic pigments dispersed
in diethylene glycol adipate.
These colorants are
compatible with polyester systems, reacting to
become part of the final cured product.
These colorants are highly
compatible with polyether systems, reacting to
become part of the final cured product.
https://www.avient.com/sites/default/files/2024-06/Smartbatch FX for Paint Replacement.pdf
Smartbatch™ FX for Paint Replacement
The replacement of paint on plastic parts with
molded-in color (MIC) has several benefits.
With MIC the incorporation of color with a color
concentrate during the manufacturing of plastic
components reduces the number of processing
steps and complexity.
Since the color is incorporated into the plastic
matrix, it also prevents color peel-off and flaking.
https://www.avient.com/sites/default/files/2022-11/Smarter Materials High Performance Thermoplastics.pdf
CLICK HERE
CREATIVE COLOR
Choose Your Color Wisely
Color choices have traditionally been limited for these materials because the high
temperature required to process them destroys many pigments that are used in engineering
thermoplastics.
Using pre-colored resin, where every pellet is precisely the right color
2.
Therefore, pre-colored
resin is highly recommended